by Howell Studios | Sep 4, 2026 | Point of Purchase
Counter mats in New York are printed, cushioned mats that sit on a checkout, bar, or service counter and turn that space into branded, sales-driving real estate. The best ones survive spills, coins, and daily wipe-downs while keeping colors sharp for a year or more....
by Howell Studios | Aug 28, 2026 | Point of Purchase
A counter mat is a printed, wipeable mat that sits on the checkout or service counter and turns dead register space into paid-for advertising you already own. For New York retailers, breweries, dispensaries, and service counters, it is one of the lowest-cost pieces of...
by Howell Studios | Aug 27, 2026 | Label Printing
Beverage label printing is the production of durable, compliant labels for bottles, cans, kegs, growlers, and cartons, built to survive condensation, ice, and cold storage while doing the real job on the shelf: getting a hand to reach for your drink instead of the one...
by Howell Studios | Aug 4, 2026 | Label Printing
By The TLF Graphics Team Craft beer labels are the pressure-sensitive, shrink-sleeve, and keg-collar graphics that identify a beer, decorate the container, and make the package legal to sell. For a Rochester brewery, a label has to do three jobs at the same time:...
by Howell Studios | Jul 29, 2026 | Label Printing
Beverage label printing is the process of designing, producing, and finishing the adhesive or shrink labels that wrap your bottles, cans, growlers, and kegs. For a craft beverage brand, that label is the first thing a shopper touches and often the only salesperson on...
by Howell Studios | Jul 24, 2026 | Label Printing
Most beverage labels do not fail because the design was wrong. They fail because a warning statement was set at 1.5 millimeters instead of 2, or because a 16 ounce can was labeled with two servings when federal rules say it is one. Those are printing decisions, and...
by Howell Studios | Jun 29, 2026 | Industry Expertise
Beer Label Printing for Craft Breweries | TLF Graphics There are over 9,700 craft breweries operating in the United States as of 2024, according to the Brewers Association. Every one of them is competing for the same three seconds of shelf attention. Your beer label...
by Howell Studios | Jun 29, 2026 | Industry Expertise
Asset Tag Printing: Industrial Labels That Last Key Takeaways – Asset tags are pressure-sensitive labels carrying a unique identifier — barcode, QR code, or serial number — used to track equipment through its full service life. – Substrate choice...
by Howell Studios | Jun 29, 2026 | Industry Expertise
Health and Beauty Label Printing | TLF Graphics The health and beauty aisle is the most crowded shelf in retail. With tens of thousands of SKUs competing for the same 3 feet of space, the label is often the only real differentiator between two products with nearly...
by Howell Studios | Jun 29, 2026 | Industry Expertise
Food and Beverage Label Printing: What Brands Get Wrong Key Takeaways – The FDA’s nutrition labeling rules under 21 CFR Part 101 set mandatory type sizes, placement, and content requirements that vary by package size and product category. – Alcohol...