by Howell Studios | Sep 4, 2026 | Point of Purchase
Counter mats in New York are printed, cushioned mats that sit on a checkout, bar, or service counter and turn that space into branded, sales-driving real estate. The best ones survive spills, coins, and daily wipe-downs while keeping colors sharp for a year or more....
by Howell Studios | Sep 4, 2026 | SEO
Asset tags are the durable, uniquely numbered labels that let a Rochester operation identify, track, and account for every piece of equipment it owns, from a CNC machine on the plant floor to a laptop in the front office. If you manage maintenance, IT, finance, or...
by Howell Studios | Aug 28, 2026 | Point of Purchase
A counter mat is a printed, wipeable mat that sits on the checkout or service counter and turns dead register space into paid-for advertising you already own. For New York retailers, breweries, dispensaries, and service counters, it is one of the lowest-cost pieces of...
by Howell Studios | Aug 27, 2026 | Label Printing
Beverage label printing is the production of durable, compliant labels for bottles, cans, kegs, growlers, and cartons, built to survive condensation, ice, and cold storage while doing the real job on the shelf: getting a hand to reach for your drink instead of the one...
by Howell Studios | Aug 4, 2026 | Label Printing
By The TLF Graphics Team Craft beer labels are the pressure-sensitive, shrink-sleeve, and keg-collar graphics that identify a beer, decorate the container, and make the package legal to sell. For a Rochester brewery, a label has to do three jobs at the same time:...